Former 100-metre record holder Asafa Powell has launched a fitness membership platform to help people around the world take control of their health and meet their fitness goals, with hands-on guidance on workouts and nutrition.
“Health is our greatest asset,” Powell said. “Having over a decade of dedicated workout and nutrition experience as an athlete I felt it was time to share that.”
The services offered on the site, asafafitlife.com, include but aren't limited to a 12-week fitness plan, nutrition advice, as well as recipes and fitness videos.
It has given persons the opportunity to start their fitness journey with someone they trust, can relate to and know that the support they need is at their fingertips.
“I wanted to create a community,” Powell said.
Once people sign up, they get access to a range of his e-books like 'Live Like a Legend', a 30-Day guide to help people kick-start their journey to fitness. There is also access to a private group on Facebook that members can join to share their progress, provide support, share recipe ideas and keep in touch with Powell as they embark on their fitness journey.
The site also features more than 50 fitness videos providing detailed workout instructions for beginners as well as expert advice on how to exercise safely and effectively as well as Powell’s Nutrition Mission eBook.
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