Digicel to stream wellness 'Power Hour' with yogi Laura Timmusk
Regional telecoms giant Digicel has come to the rescue of local fitness and outdoors enthusiasts whose workout and exercise routines may have been affected by coronavirus (Covid-19) concerns.
The company has enlisted experts across various disciplines to curate their anticipated masterclass Power Hour series which will kick off with free yoga sessions from renowned instructor and physiotherapist Laura Timmusk.
The emergence of the Covid-19 global pandemic has forced governments the world over to initiate lockdowns and stay at home orders, forcing many to remain indoors. Saint Lucia is currently under a State of Emergency order which was activated on March 23 and is expected to last for up to 30 days.
Some of the restrictions include a daily curfew and the closure of all non-essential services, including gyms.
Despite the constraints, lead yoga instructor for the Jade Mountain and Anse Chastanet resorts, Laura Timmusk says we need to keep moving: "Moving the body is extremely important to balance the nervous system. Prolonged sitting is compared with smoking… Sitting on its own is not bad but sitting for really long times back-to-back without adding movement is quite detrimental."
"Now seeing we're taking out daily movements from persons who were taking the bus to work or walking to the parking lot and then walking to the office... we're taking that out of the equation and there are very limited movements they can do... it’s not good for the nervous system," Timmusk continued.
Digicel has stepped in to help gym buffs, fitness junkies and even the occasional jogger to fill the void, albeit virtually.
Saint Lucians can maintain an active lifestyle and supplement their workout and fitness routines through Digicel's 'power hour' initiative.
The Digicel masterclass 'power hour' is not only limited to maintaining fitness levels.
Regional CEO Jack Bourke says the exciting new 'power hour' will also include masterclass sessions with experts in business, culinary arts, beauty and makeup and financial services.
"We teamed up with 'DEE' is for Digital who has an amazing masterclass series specifically focused on business owners, entrepreneurs who are genuinely concerned about business survival during the Covid period."
Digicel customers will get free access to their 'power hour' masterclasses via the company's Facebook and Instagram pages.
"It's to beat the blues and help keep spirits high, help engagement out there when people are at home... Relaxation techniques from Laura, who is a yoga guru from Jade Mountain, will really, really help people who suffer from anxiety and have panic attacks or just generally need to learn a few tricks or tips on how to self preserve and self relax."
The Digicel masterclass power hour is set to launch on March 30 with daily sessions running from Monday to Friday.